DiscoverMarketers Do CoffeeStop ignoring brand→ The startup mistake you can’t afford | Erica Bonser, Animalz & Fan Club Brands
Stop ignoring brand→ The startup mistake you can’t afford | Erica Bonser, Animalz & Fan Club Brands

Stop ignoring brand→ The startup mistake you can’t afford | Erica Bonser, Animalz & Fan Club Brands

Update: 2025-05-20
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Your brand is already happening. Here’s how to shape it.


In this episode, Erica Bonser (co-founder of Fan Club Brands and Head of Content at Animalz) breaks down what most founders get wrong about branding and how to fix it. From strategy to visual identity to implementation, she shares a no-fluff startup branding playbook that actually works.


Erica has helped everyone from bootstrapped solopreneurs to multi-million dollar SaaS companies build brands that connect and convert. And she explains exactly how to do it—without wasting months chasing perfection.


☕ Subscribe for highlights from this and future chats: https://www.marketersdocoffee.com/p/stop-ignoring-brand-the-startup-mistake-you-can-t-afford-to-make

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Stop ignoring brand→ The startup mistake you can’t afford | Erica Bonser, Animalz & Fan Club Brands

Stop ignoring brand→ The startup mistake you can’t afford | Erica Bonser, Animalz & Fan Club Brands

Christine Orchard